10 Benefits of Bulk SMS Marketing
by Julia King
Whether you are a small business or an international company, looking for ways to increase your revenue is usually one of your biggest challenges.
Therefore, marketing and advertising need to be at the forefront of your revenue-producing efforts.
Marketing is so competitive these days that you need to get it right from the start. Bulk SMS is one such strategy that can help your business.
If you have been considering running a bulk SMS marketing campaign, you may be wondering whether there are enough benefits to make it worthwhile.
If that is the case, let’s take a look now at 10 benefits of bulk SMS marketing that could make it the right choice for your business.
1. Sheer Speed To Send
We all know how quickly SMS works when it comes to communicating a message.
You can quickly send SMS to countless people making it a form of marketing that gets a big tick when it comes to speed of sending.
2. Sheer Speed To Reply
It’s not just the rapid rate that you can send an SMS message that makes it a benefit, but also how quickly you can get a response.
This form of marketing can result in instant results.
In fact, it is little wonder that email marketing, which has much slower and lower open rates, is starting to be viewed as less applicable to campaigns that are looking for a quick response when compared to SMS bulk marketing.
3. A High Number Of Recipients
If your goal is to reach as many people as possible with your marketing campaign, bulk SMS marketing allows you to do exactly that.
When quantity is the focus, bulk SMS text marketing is the answer.
4. Hitting Your Target
These days you don’t need to hope that you will somehow hit your target audience. Instead, SMS text marketing allows you to target a particular market.
Bulk SMS marketing is permission-based which means that the people you send your messages to will already have agreed to receive them.
In other words, you will hit the bullseye each time you send out a campaign!
5. Low Cost To Set Up
Advertising costs can really add up once you start to implement a marketing plan.
However, bulk SMS marketing is one of the lowest cost marketing strategies in the modern era.
6. Low Cost To Maintain
Further to the above, the nature of bulk SMS marketing means you can continue to reach a lot of people while still keeping your ongoing marketing costs within budget.
7. Easy To Integrate
Bulk SMS marketing is easy to integrate into your overall marketing campaign and can work hand in hand with other aspects of your marketing strategy.
8. Keeping It Simple
SMS marketing is not about flooding the potential client with a whole lot of information.
Instead, it’s about keeping it simple which makes your message more attractive and in turn, more likely to get a response and a conversion.
9. Time Management
As you are able to schedule SMS marketing for later dates, this form of marketing is ideal for time management. You can also ensure your message arrives at a time when it is most likely to be well received.
10. Invest Your Energy Into What You Do Best
If you are running a business, you want to be able to put your energy into what you do best.
By allowing SMS marketing to do the hard work for you, you free up time to focus on the areas of your business that are more important.
If you are looking to reach more customers through the power of bulk SMS, then look no further than Promotexter.
Please click here to go to our sign up page and try us for free or register your interest here.